The average putter in the U.S. is now selling for close to $350, roughly $125 more than 2019 pricing. That's a big move for the club you hit 30-40 times...
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A junior set that's even one size too small can teach your kid the wrong swing. Not because the club is "bad," but because a short, heavy, stiff club forces...
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Most women don't lose distance because they "need more technology." They lose distance because the shaft is too heavy or too stiff to load at their swing speed, so the...
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A driver that's 2 off in loft can cost you more carry than a "hot" new face ever gives back. Most golfers don't need a lower-loft driver. They need the...
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A $600 driver doesn't make a beginner hit it straight. Strike location, loft, and a head that doesn't twist on miss-hits do. The hard part is that golf retail is...
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A teen can shoot 95 with clubs that fit, or 85 with the same swing after a basic fitting. That's not hype--it's physics. If the shaft is too heavy, the...
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Women's golf participation is climbing, but women's equipment still gets treated like an afterthought: "shrink it, pink it, soften the flex." That approach leaves a lot of golfers fighting low...
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A full, brand-new bag built from current-model "big name" clubs can land around $3,000-$4,000. That price scares beginners away from the sport, and it shouldn't. The USGA rules cap you...
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A toddler doesn't need "better technology." They need a club that fits their body. For golf clubs for kids 3-5, the fastest way to ruin the experience is buying something...
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Most women don't need "more workability" in their irons. They need a clubhead that launches the ball easily, holds ball speed on a miss-hit, and doesn't punish a slightly heavy...
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A well-fit hybrid will beat a long iron for most golfers because it launches higher, carries farther, and stays online better on miss-hits. That's not a "new golfer" thing. It's...
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MOI is one of the few "tech" terms in golf that actually translates directly to shots saved. It's simple: when you hit the ball away from the center of the...
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